Brainstorm “seed” keywords. Redirect path and HTTP header checking. Overall, when it comes to index size, features, and price, Ahrefs is the best value. Coupon Codes. Unfortunately, Ahrefs recently switched over to usage-based pricing. Keyword Explorer works similarly to other keyword research tools. Backlink anchor text — Analyze anchor texts to see. Ahrefs is so accurate, it can predict your chances of ranking in the top ten on Google’s first page. If you want more traffic coming to your website, you need to rank high on. It doesn’t matter if usage fluctuates from month to month as you only pay more for. That is - crawling the entire web and building the best and the most up-to-date backlink index. 22. What type of content should you create for your content marketing? From blog posts to memes, learn the 25 different types of content you can use for your content marketing strategy. This post will show you how you can access the Ahrefs webmaster tools for free. However, there are a couple of areas where Ahrefs could improve. SEMrush and Ahrefs are among the most popular tools in the SEO industry. By inputting sentences into the tool, users can receive rephrased versions that offer enhanced readability, improved flow, and better overall structure. Based on our analysis, Ahrefs offers more than 24 discount codes over the past year, and 18 in the past 180 days. Boosting your website's ranking means more traffic, leads, and business growth—now that's a win-win! With an arsenal of killer tools, Ahrefs has got you covered. Giống như Google, Ahrefs có một lượng cơ sở dữ liệu cực kỳ lớn, với lượng thông tin được cập nhật 15- 30 phút/ lần. Find a keyword. SE Ranking – Best combination of features and value. Ahrefs Pricing. Riset kata kunci: Ahrefs memungkinkan pengguna untuk melakukan riset kata kunci yang akurat dan terkini, sehingga dapat membantu Anda menemukan kata kunci yang tepat dan relevan dengan. 14 lessons · 2 hr 0 min. Ahrefs’ Domain Rating (DR) is an indicator of a domain’s traffic-generating potential, as it takes into account both its backlinks and the number of referring domains. Check search intent. Monitor Outbound Links – Ahrefs shows outgoing links report in the site explorer. Look for unlinked mentions of your organization (and turn them into links) Nonprofits and charities commonly use PR. 1. Blog posts. Moz Pro has four pricing options, the cheapest one being $99 monthly or $79 if you opt for an annual subscription. Buyseotools. Ahrefs used to have a straightforward pricing model: if you signed up to Lite, you got featured in Lite. However, SEMrush packs more tools into the screen and you can access plenty of customer support resources right from the dashboard. Through our videos, you'll learn how to grow organic traffic on Googl. The company offers three free utilities to free users: – Ahrefs Backlink Checker. Nearly three years ago Google officially announced that they were “rendering a substantial number of web pages” with JavaScript in order to “interpret what a typical browser running JavaScript would see. 2. That’s why it gives you a prediction of how many referring domains you’ll need to get to rank in the top 10 results, which has nothing to do with outranking the #1 result for your target keyword. If you’re a professional SEO or trying to do digital marketing on your own, at some point you’ll likely consider using a tool to help with your efforts. Ahrefs is more expensive than AnswerThePublic, but it does provide a wider range of tools. But… is Ahrefs worth your money in 2023? Find out in this detailed review along with its pros, cons and features. 去年，我们将网站的自然搜索流量提高了250％。. Ahrefs’ Paraphrasing Tool uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. $59 /yr. Step 3: Promote Your Content. Seed keywords are words or phrases that you can use as the starting point in a keyword research process to unlock more keywords. Ahrefs’ Site Explorer tool helps you analyze your site’s backlinks. Ahrefs is an SEO software suite that contains tools for link building, keyword research, competitor analysis, rank tracking and site audits. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. Serpstat is a cost-effective Ahrefs alternative that works solidly. SEMrush. Ahrefs has been a must-have in my marketing toolkit for many years. Everyone can invite additional users to Ahrefs for free. Annual subscriptions starting at $82/month (personal) and. Jeremy McCarthy originally proposed this type of. 60% off. and that is why here we come up with the top Ahrefs Competitors that not gonna disappoint you!!You don’t have to sign up for the premium service to use any available Ahrefs free tool on their website. La pantalla principal de Ahrefs, donde podrás obtener una brutalidad de información SEO para el dominio que introduzcas. Compared to other SEO. Mangools – Easiest Ahrefs alternative to use. Ahrefs API v2 will stop working on March 1st, 2024. Redirect tracer with HTTP Headers. 6. Yes, it’s trillions. Mangools is another one of Ahrefs competitors that’s more focused on keyword research and competitor analysis. Ultimate Guide and Review of Ahrefs for 2023. If lucrative keywords are the output of keyword research, seed keywords are the input. Look for irrelevant redirects. By Joshua Hardwick Reviewed by Sam Oh. 95 /mth. Here are more features that make Ahrefs’ Backlink Checker special: See followed and nofollowed links — The more quality followed backlinks a site has, the more trustworthy it is in the eyes of Google. I'll try my luck with SemRush. It includes tools for keyword. These also play an important part in our SEO strategy and overall growth. F. Ahrefs is one of the best tools for professional website owners and affiliate marketers. Just enter up to ten words or phrases and choose from one of six keyword ideas reports. Best for: Marketers who want a more intuitive UI than Ahrefs. Google can deal with an influx of bad content—if it has to. Ahrefs is aimed at larger companies and in-house marketers, whereas Ubersuggest is aimed more at entrepreneurs, small agencies, and solopreneurs. They have a database of 22. The Ahrefs’ Conclusion Generator can assist in distilling complex business data, market research, and analysis into clear and impactful conclusions. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. 79 CAD) per month when paid annually. So if you’re not yet an active user of Ahrefs’ SEO Toolbar, or just haven’t noticed these new features, then this post is for you. For now, all you need to know is that the Site Explorer tool is usually the start point of any task you want to complete in Ahrefs. While limited compared to a paid Ahrefs account, they’re. Ahrefs’ Paraphrasing Tool uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. One of the most popular Ahrefs alternatives is SEMrush. Lite is the most affordable plan, at only $99. Getting Started with Ahrefs. By inputting a paragraph into the tool, users can receive a rewritten version that offers improved clarity, structure, and overall quality. 使用 Site Explorer 探索任何网站的自然流量和付费流量指标。. By inputting key insights and trends, users can obtain a professionally crafted conclusion. $12/month as a starting point is good, even if the research caps can get annoying. You can also try Ahrefs for free for 14 days to see if you like it. io Group mua chung Ahrefs Majestic Keywordtool Combo Tool Seo chỉ 150k/tháng. Search Console > Crawl > Fetch as Google > paste in your URL > Fetch. Backlink anchor text — Analyze anchor texts to see. Analyze your own website and find out why you’re not getting more leads from it. Here are our favorite 3: 1. Share your thoughts, and our AI writing tools will generate a huge range of compelling copy with just one click. 取消后，您仍然可以使用您的套餐，直到订阅期结束。. In less than 10 years, Ahrefs has succeeded in dominating the SEO industry. Description: Ahrefs is a toolset for SEO and marketing. Ahrefs Webmaster Tools are free for any website owner and consist of Site Audit and Site Explorer tools. Not only are the two platforms similar in terms of features and use cases, they also have nearly identical pricing schemes. 我们的机器人. Updated over a week ago. It will create a "Pre-Approved Payment" in PayPal account. Ahrefs does not run one-off discounts or seasonal specials (this includes Thanksgiving, Black Friday, Cyber Monday etc. The Ahrefs link intersect tool allows you to compare three of your competitors’ SEO backlinks. 多年来，Ahrefs一直是我的营销工具包中的必备工具。. Ahrefs is one of the best SEO tools together with Semrush, and I find it fascinating how extensive their database of keywords and backlinks is. The best thing about Ahrefs Webmaster Tools is that it shows you all of the keywords you rank for rather than just the top 1,000 like Google Search Console. Example where I'm using AtOnce's AI SEO. It’s one of those programs. And the top 50 related questions. If you’re a beginner and want to get a feel of keyword research tools, give it a try. Then comes the Standard plan at $199, the Advanced at $399, and the most expensive one, the Agency plan, at $999 per month. In the Wins by IP test, Ahrefs finds 216% more than Majestic SEO. Finnerty Gardens: A spring treat. , from all over the web, and constantly updates all its algorithms and databases to provide users with the freshest and most actual digital marketing data. Ahrefs leadership is once again calling out Semrush for making “7 shameless edits” to an Ahrefs vs. 1. Ahrefs provides several reports to help you do backlink analysis. Get detailed reports on all your SEO issues and start fixing them right away. In Batch Analysis Express, copy and paste the list of URLs and you will extract the link metrics. It helps users do competitor research to determine high-ranking PPC keywords, backlink approach and more. The 4 Ps of marketing is a model businesses use to control and optimize the essential factors of marketing a product or a service. SaaS ), що розробляє сервіс з маркетингу і просування сайтів [2] [3]. Ahrefs will provide you with a list of relevant keywords and their search volume. 10. Its five tools are what you need for a good SEO plan. KeywordTool. Se tivesse que escolher uma ferramenta de SEO para o resto da minha carreira, seria a Ahrefs. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. SimilarWeb. $39 /mth. Screw these guys. In this article we will take a look at Ahrefs vs Moz and compare their features, pricing, and which tool delivers the most value. But it is enough for us to draw some conclusions. Ahrefs offers a wide range of features at a competitive price, making it an unbeatable bargain for businesses looking to improve their SEO efforts. . Ahrefs is a digital marketing tool that is used to analyze websites’ link profiles, keyword rankings, and SEO health. Sam Oh is VP of Marketing at Ahrefs. While Ahrefs can (slowly and painfully) gather keyword ranking data from external domains, Moz can’t do it at all. You decide to conduct a market analysis for your business. Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. AhrefsBot is a web crawler that powers the database for both Ahrefs, an online data toolset, and Yep, a revenue-sharing web search engine. Organic search refers to the non-paid search results from a search engine. Promocionan tu negocio, mejoran el conocimiento de marca e incluso ayudan a construir tu lista de email. Awareness – When someone becomes aware of your brand, product, or service. 0 upgrades, new Outgoing links reports, two powerful SSO features for Enterprise. Najważniejszą rzeczą którą robi Ahrefs jest wspieranie swojego software’u świetnymi wpisami poradnikowymi na ich blogu i filmami kanale YouTube. What Makes Ahrefs the Ultimate SEO Tool? Ahrefs offers subscription packages for any budget. Semrush offers over 50 SEO tools under one roof including backlink analysis, site audits, keyword research. Still, these realizations armed me with some lessons that will help you to sharpen your Twitter marketing strategy. Junte-se à Ahrefs - somos um poderoso mas fácil de aprender conjunto de ferramentas SEO, com uma comunidade apaixonada. Get access to these insights with an Ahrefs subscription and use them to improve your business. 2. Annual subscriptions starting at $82/month (personal) and $832/month (agency). It comes with a keyword research tool, a backlink analysis tool, and a website analysis tool. This list is a goldmine for those who want to increase their website organic traffic and online presence. Ahrefs offers live links, index, and high-speed index updates, which Ahrefs considers to be the best. A3: “Ahrefs’ KD score is based on a trimmed mean of referring domains pointing to the top 10 ranking pages. BuzzSumo offers several advanced tools in addition to these basic features. Unlock the full potential of Ahrefs today! Dig into the traffic data for any website and find growth opportunities for yours. Use coupon code “***book” to avail this offer. Ahrefs Keywords Explorer: Best for Keyword Research and SERP Insights Ahrefs Keywords Explorer is a comprehensive keyword research tool that offers valuable insights to YouTube creators. These results can’t be bought or influenced by advertisers; they’re the ones the search engine deems most relevant to the user’s search query. Jeremy McCarthy originally proposed this type of. Whether you are analyzing your own list of keywords or looking at the suggestions in Keywords Explorer, our Keyword Difficulty metric shows you the opportunities you can easily rank for. Google Primer: Marketing & Measurement. If you’re unfamiliar with PageRank, it’s complicated—but most bought links will pass PageRank. This use case can save time and effort in the manual editing. From keyword research and monitoring to backlink analysis and competitor insights. تعد Ahrefs أداة قوية للغاية لفهم وتتبع. Unfortunately, Ahrefs recently switched over to usage-based pricing. 在 Ahrefs 的全方位营销战略中，数字广告是流量的辅助来源。多亏了点击付费广告，我们可以接触到以前没有接触过的人，或者与已经了解我们品牌的人建立另一个接触点。 这里有一个用来推广内容的广告的例子。New pricing. Ahrefs is a web-based application that aims to grow your business by helping to improve your website’s search engine optimization (SEO). The results can be downloaded as a CSV, and are also available on the dashboard. Semrush – No special discount, but you can get a 16% discount on an annual subscription. Here is the list of 300+ FREE guest blogging sites for 2023. Here’s how: 1. It is not enough to create content; you have to promote it so that people know of it and can share, or. You need to choose a topic that helps you achieve a certain goal. Domain Rating (DR) Ahrefs Rank (AR) Our proprietary Domain Rating (DR) metric is super-useful for judging the “backlink popularity” (strength) of a target. Ahrefs offers four plans with monthly billing, with the option of annual billing, at a discount. 3. With its wide range of features and user-friendly interface, Ahrefs has become the go-to tool for SEO professionals and digital marketers. io is the best alternative to Ahrefs. Step. For example, your goal with the article might be to:. Reason 1. Check any website, URL or subsection to see actionable and insightful SEO metrics: Number of referring domains. Given that 53. You don't have to be an SEO pro to rank higher and get more traffic. KEYSEARCH 20% OFF DISCOUNT CODE: KSDISC. 查看您的竞争对手的哪些关键词在搜索中获得排名，以及每个关键词给他们带来多少流量。. Standard and Advanced profiles. The Ahrefs Backlink Checker database comprises 212 billion pages, making it the largest backlink database. Keep in mind the budget and pricing structure of each tool, as Ahrefs is focused on SEO and may be more cost-effective for specific marketing needs, while Google Analytics offers a range of free features. At the Payment option, you want to select “PAYPAL”. Ahrefs’ AI Sentence Rewriter Tool can be highly useful for content creators, writers, and editors who want to improve the quality and clarity of their sentences. Ahrefs’ Social Media Caption Generator uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate human-like text based on a given prompt or input. The generated text combines both the model's learned information and its understanding of the input. Check your website for 140+ pre-defined SEO issues. SE Ranking: Best for Small Businesses. SEO PowerSuite –. Ahrefs’ Paraphrasing Tool uses a language model that learns patterns, grammar, and vocabulary from large amounts of text data – then uses that knowledge to generate. Ahrefs offers a free Webmaster tool account, whereas Ubersuggest. İçerik stratejimizi planlamak için Ahrefs verilerini kullanmak, blogumuza yapılan ziyaretleri önceki yıla oranla %200’den fazla artırmamıza yardımcı oldu. AhrefsUpdated: November 1, 2023 11 min read. Ahrefs and SEMrush are. The Ahrefs Backlink Checker crawler is faster than Bing, Yahoo, and Yandex. Get started. Con ella podrás analizar con profundidad cualquier página web, posiblemente la mejor para analizar los enlaces entrantes (backlinks) de un website. It also generates an on. 6. In this case, Videoder is a 64 rating, which is mid-high. 12. The Keyword Difficulty score is based on a weighted average of the number of referring domains to the top 10 search results. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. Both companies have been in business for years and have thousands of customers per month. In the next step, enter your list of URLs or domains you want to analyze in bulk. Product Blog. Most of the features inside Ahrefs are designed for marketing professionals. Starts at $99/month for the Lite plan, with additional plans available for larger businesses. But we haven’t forgotten about the area that helped Ahrefs gain trust amongst SEOs in the early days. The plugin regularly conducts content audits of your website and gives actionable suggestions on improving article performance for a target keyword based on Ahrefs, GA and GSC data. Victoria. From the table above, we can see that Ahrefs’ total revenue for the last three years was ~USD 257 million. Ahrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. Get started. Most SEOs know it as a “backlink checker” that competes with Majestic, Mangools, Moz, and Semrush. See Details. Table of contents. November 10, 2022. Ahrefs is More User-Friendly. If you already know which keyword you want to rank higher for, skip this step. If each of those pages were to get 50 new backlinks over a three-month period, their respective rates of growth would be: Page A: 550 referring domains (+10% growth) Page B: 150 referring domains (+50% growth) We did this for all the top-ranking pages we studied. They have a huge keyword database with 19. Ahref offers 4 different plans. We are interested in looking at the. This is valuable for executives, consultants, and analysts who need to communicate the essence of their. Today, we update our index with the freshest backlinks on the web every 15 minutes, and our crawler processes up to 8 billion. Email Marketing Certification by HubSpot. While limited compared to a paid Ahrefs account, they’re still immensely valuable for anyone who’s. ) What we do offer is almost 20% off all annual billing. This puts Ahrefs above Moz for this feature, especially since Ahrefs can also generate ranking reports the same as Moz. We are interested in looking at the. Full access subscription plans are divided into Lite, Standard, Advanced and Agency. Lewat hal tersebut, Anda bisa tahu seperti apa kualitas domain website. It allows you to enter a keyword and see what articles are the most popular. Monthly subscriptions starting at $99/month (personal) and $999/month (agency). Ubersuggest has a helpful AI rewriter tool, whereas Ahrefs doesn’t. However, it lacks PPC advertising data for keyword research. Along with that, we have also explained Ahrefs’. With its wide range of features and user-friendly interface, Ahrefs has become the go-to tool for SEO professionals and digital marketers. ”. SEMRush. First, you need to find irrelevant 301 redirects. Ahrefs is the ultimate SEO toolkit that savvy businesses and individuals turn to for leveling up their website's ranking in search engines worldwide. Positively. Home — Ahrefs – Here Is How You Use It For Free. Craft a data-driven outline. And those that use it a lot will cost you $50/month ( Learn more about user types here ). By the end of this free SEO training course, you’ll understand how to apply the basics of SEO like keyword research, on-page SEO, and link building to rank higher in search engines. Once you know which pages on the SERPs get the most traffic, you can analyze them in Site Explorer to replicate their success. 6 Billion already. See full list on ahrefs. AWT中的工具 (或数据)与Ahrefs. Use the "Keyword Difficulty" metric to assess competition levels. This documentation is for the legacy version of our API (v2), which has been discontinued. Compared to other SEO tools on the market, Ahrefs provides more comprehensive data and analysis, allowing users to make informed decisions and optimize their websites effectively. Ahrefs is an incredibly powerful SEO tool that provides comprehensive insights and data to help you optimize your website's performance and increase organic traffic. Ahrefs and SE Ranking have similar tools and features, but SE Ranking is better for tracking keyword rankings. #1. 50% your order on Site. In this example, “shoes” is the seed keyword generating millions of keyword ideas in Ahrefs’ Keywords. Every keyword research tool asks for a seed keyword, which it then uses to generate a huge list of keyword ideas (more on that shortly). It shows you an accurate picture of your competitors’ traffic, traffic sources, top organic keywords, top paid keywords, and other important data points. 更多信息请访问我们的产品博客 →. Easy Dashboard: On the homepage, you get a dashboard with your domain authority, organic traffic, keyword growth, the value of your keywords, and more. This selection of free SEO tools will help you with various SEO tasks, such as keyword research, on-page SEO, link building, and more. While website navigation describes users clicking on links, there are standard components that facilitate that navigation. Ahrefs offers a wide range of features at a competitive price, making it an unbeatable bargain for businesses looking to improve their SEO efforts. 4 billion of those keywords are for the US alone. A. Ahrefs es una de las herramientas SEO más potentes y completas del mercado. Just connect your Ahrefs, GA, and GSC accounts before entering your content audit. Ahrefs, içerik pazarlama araç kitimin İsviçre çakısı gibi. Rank in organic search for valuable keywords. Compared to other SEO tools on the market, Ahrefs provides more comprehensive data and analysis, allowing users to make informed decisions and optimize their websites effectively. You don’t need to be a technical guru with in-depth knowledge of how to fix the most complex issues. Ahrefs is an all-in-one SEO tool that can easily replace several other tools. Also, Ahrefs may be a better tool to use if you want clickstream based metrics. This is a tough one because both have strengths and weaknesses. Rebekah Bek November 7. Since the Ahrefs WordPress plugin focuses on content audits, it complements other SEO plugins rather than replaces them. 71 亿 。. But being able to at least identify issues that can be forwarded to a specialist is a must for every SEO pro. Keywords Explorer helps you determine how hard it would be to rank in the top 10 search results for a given keyword. 96% of global traffic comes from Google Search, Google Images, and Google Maps. Seed keywords are the starting point of your keyword research process. When using Ahrefs’ Service, you represent that you are of legal age to form a binding contract. Semrush – Best Ahrefs alternative overall. Ahrefs offers a wide range of features at a competitive price, making it an unbeatable bargain for businesses looking to improve their SEO efforts. Email marketing blogs provide cases and insights for those marketers and business owners interested in implementing email marketing strategies. Backlinks are important for SEO (Search Engine Optimization) because of two main reasons: Search engine rankings – Generally speaking, the more backlinks your web pages have, the more likely they are to rank for relevant search queries (we confirmed this in a study ). On top of that, you can also use Ahrefs to do keyword research for Google, YouTube, and even Amazon. See how much traffic your competitors are getting. However, Ahrefs stands out with plenty of unique features. $0 of funding. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. txt. It’s perfect for competitor analysis and will present you with detailed reports that paint a picture of your competitors’ link building, paid and organic keywords, and ad marketing activities and strategies. 1. Repurpose your content. The free checker is a simplified version of Ahref's premium checker, but it's plenty helpful on its own. Monthly database updates. Adjust the mode to see keywords for the entire domain, a path, or the exact URL. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community. number of referring domains. For those paying by the hour, $75 to $100 is the most popular hourly rate. 71 亿 。. Course materials are available to Ahrefs users: Webmaster tools or Subscription. It has all the key features of Ahrefs including rank tracking, backlink profile analysis, keyword research, site audit, competitor analysis, and SEO reports. For one-off SEO projects, $2,501 to $5,000 per-project is most common. Best for: A comprehensive SEO toolkit that can serve as the number one Ahrefs alternative for most marketers. 18 Lesser-Known (Yet Powerful) Ahrefs Hacks. You can see how many backlinks you’ve earned and compare that to your competitors. ”. Site Audit – You can check your website’s health with Ahrefs. It's relatively new tool, and it comes with both a free and a paid version, plus a trial of the premium features. Save time and enhance your marketing and content performance with these free copywriting tools powered by AI. Ultimate Guide and Review of Ahrefs for 2023. Det har resulterat i 170% ökning i sessioner och intäkter på årsbasis, sedan vi började använda det. SEO drives 1,000%+ more traffic than organic social media. Here’s a list of the new features: New design. Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. Hreflang is an HTML attribute that informs search engines about the multiple versions of a page for different languages or regions. Write the post. And if you run an SEO agency or want an enterprise-level tool, Serpstat is also on the more affordable side. Website | Instagram | Facebook. 然后你得点击 Request indexing（请求索引）按钮。. Ahrefs. Here’s how you can see these opportunities: Go to Ahrefs’ Competitive Analysis tool. 作为 Ahrefs 的付费用户，我能得到这个吗？. Discover keyword ideas, all day long. 2 billion keywords in 243 countries. One of the first steps to target your audience is to find out what they are searching for and how you can rank for those queries. But it is enough for us to draw some conclusions. Ahrefs offers four different pricing tiers: Lite at $99 a month – ideal for small businesses and freelancers. Ahrefs is a SaaS company. A speedy and practical online shopping platform, Paytm Mall provides over 65 million products, including dairy products, baby products, makeup kits, smartphones, tablets, and. The quickest way to do this is to enter your keyword in Keywords Explorer, scroll to the SERP overview, and then: Select which first-page results to include in the gap analysis. Não tem de ser um profissional SEO para ter melhores classificações e obter mais tráfego. These tools are designed to help you improve your website's search engine ranking.